Use So What Marketing services to support your business

Providing boutique marketing and digital services to SMEs and start ups. We thrive on helping SMEs and start up businesses make audience connections that convert to sales.

Offering a full marketing service, where we run the whole marketing function, or helpSMEs with their marketing by focussing on one area of their marketing or project.


If you're a SME or start up looking for social media management, website design and management, content marketing or digital marketing then you're in the right place.

"“Working with Rachel has transformed our social media presence and helped us create a brand identity on line. Rachel is a great sounding board who also comes up with ideas for us to help develop and push the business.


We would highly recommend Rachel, she will be a great asset to your business."


Sam Wareing, Owner



See how we support SMEs and start ups with marketing. We offer clients a range of services that include:

Web Design, SEO and Management

We work with businesses by managing current websites, identify how to make improvements to your SEO or you help designing a new one. We'll work with you to identify the best customer online journey and we can create stunning lead pages to promote your products and services.

Marketing Strategy

With 60% of marketing budgets spent on the wrong strategy, this is something that you don't want to get wrong. We work with clients to help them identify the best marketing strategy and channels to promote their business to their ideal client. 

Lead Generation

Working with clients to build their sales and marketing pipeline. We build click funnels for events, courses, lead magnets and membership subscriptions to drive conversions.

Ads and PPC

Building on a digital marketing foundation of email, website and social media content. We work in SEM, SEO, and social ads to drive paid traffic and conversions, depending on each ad objective includes Facebook, Google and YouTube. 

"Rachel has managed our social media, promotions and advertising with flair. She brings a thoughtful strategic outlook to all of her work. I would be delighted to recommend her"

Fiona Jack, Managing Director


Branding and Content Creation

We'll define your content to tell your brand's story. Whether that is blog writing, website copy, creating videos or graphics.

Email management

From design to insights and campaign management. We'll design the templates, set up lead forms, automations, broadcasts and click funnels to grow your inbound marketing enquiries.

Social Media Management

Beautiful posts, video content and audience engagement strategies. For more than likes, or audiences that aren't your target client. We don't buy audiences, we work with you to connect you to yours.

Podcast Promotion

We work to drive up listening figures, building audiences and finding new interviewees. Promoting your podcast across social media and other methods.

Having worked cross sector for decades, we're adept at getting to know a client's business quickly and understanding their competitors and challenges.

Our Story

We use our big brand experience alongside our years' spent working with SMEs and start ups to bring you marketing solutions that are proven and tested to deliver.


We wanted to make quality marketing accessible to our clients, without the large price tag. Marketing moves at such a pace and so we continue to keep abreast of new trends, whilst testing results and identifying what works and what is old news.

Client Successes

Ever client is different and we approach each client with a pair of fresh eyes. We listen to what their challenges are, we understand what their aims are and what they want to achieve. We then identify how best we can support that and get stuck in!


We either work with a brand to understand their business and identify the ideal marketing strategy for their business. Or we can work with clients on a consulting basis where we provide the strategy for them to implement this directly into their own business.


Success Stories

We have been privileged to work with a breadth of brilliant brands over the last four years. Many of our clients joined us at the start of our journey. 

Charity and Social Enterprise

Looking After

Blog creation - a library of 150 keyword researched articles and email campaign management.

Charity - Dementia


Social media management and planning to support Numberfit to develop successful social media marketing strategies to: grow awareness of the brand, increase PR opportunities and increase conversions.

Social enterprise

Corporate Businesses

AIMS International UK and AIMS International Ireland

Website design and build and email marketing 

Executive Search and Talent Management


Email campaign management and website management

Research agency for IT industry

You Can Start Up

Social media management, brochure creation and email campaigns for B2B development and increased roll out.

Social Enterprise - Training Provider

Saros Research

Social media management, website management, email database sourcing and advertising strategy.

Market Research  and Market Research Recruitment

The Trainers Training Company

Email campaign management, automation, social media, podcast promotion. Lead generation and click funnel page creation with migration to new platforms.

Membership Platform for Freelance Corporate Trainers

Executive Development Coaches

Karen Skidmore

Podcast promotion and social media content strategy to drive traffic to website and support book sales, podcast listens and event participation.

Female Entrepreneur and Life Coach

Maya Gudka

Complete new website design to support Maya's coaching business. Website and social media management

Executive Coach and Leadership Development

Why Work With Us?

Branding, web development and social media management

"“Working with Rachel has transformed our social media presence and helped us create a brand identity on line. Rachel is a great sounding board who also comes up with ideas for us to help develop and push the business.


We would highly recommend Rachel, she will be a great asset to your business."


Retail - Direct to Customer

Sam Waering, Owner
MLD Foods / Desi The Healthy Curry

Get In Touch! 

Let's have a strategy call and see how we can work together. You need to understand us and see how we fit to your business and we need to learn about your challenges and find out how our experience will fit your needs.

We approach every client relationship as a partnership. We bring the experience and understanding and work hard to support you to achieve your business goals and objectives. 

Call 07718302886

© So What Marketing 2021